Facebook pages

If you are already a facebook user you may be familiar with facebook pages. Facebook pages gives you a simple and free way to advertise for your business. You can create a page that other people can become a “fan” of. Once someone has become a fan of your page or business, you can then send them updates, event notifications, and start discussions. It is a great way to spread the word and if you want to target a niche group of people you can do so by advertising your page on facebook. Facebook provides excellent ways to promote your page by PPC(pay per click) ads.

They have built in statistics for your pages and your ads. It is nothing like Google Analytics but you can at least find out basic stats about your page.

You can find more info about facebook pages here